Does your Reputation Management strategy include, monitoring, building and marketing ?
Brand and reputation are critical for business and the Volkswagen emissions story in 2015 was a classic example of how one event can have a major impact on both.
So it is very strange that when asked, all business say reputation is important, however very few business include reputation monitoring and reputation management in their overall strategy. The perception is that reputation is implicit in marketing a business, so the difficult questions never get asked.
Even fewer businesses market their reputation, so why not, because if we are providing a good service or products and getting reviews we should be getting this message out to a larger audience on a regular basis.
As the world's only review aggregator, we are disrupting the customer perception of brands.
Our Customer Intelligence Platform with Advanced Customer Satisfaction Surveys, protects the brand's image. Aggregating ALL the brand reviews onto a single review page builds customer trust and provides more content to automatically broadcast to the brand's social media channels.
Resulting in increases of up to 36% in organic search and 66% in conversions.
If you are interested in discussing the details of our approach, Click here to schedule a quick 5 minute call.
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